Podium vs. PatientNow
Podium is an AI Operating System built specifically for aesthetics, with a full EMR, patient communications, marketing, CRM, and AI Employees built in.
PatientNow offers EMR, practice management, and marketing tools for aesthetics, plastic surgery, dermatology, and wellness practices, with additional AI capabilities through Recura.
Compare their clinical tools, AI capabilities, and everyday workflows below.
What are customers saying about PatientNow?
Podium
PatientNow
App Store Rating*
4.7

32K+ ratings
3.3

16 ratings
Google Play Store Rating*
4.4

3.5K+ ratings
Not enough ratings
G2 Rating*
4.5

2.1K+ ratings
3.0

20 ratings
How Podium and PatientNow compare
See how Podium and PatientNow compare across the tools you use to run your practice, from clinical charting and patient communications to marketing, AI, and reporting.

1. EMR and practice management
Podium is an AI Operating System with a full EMR and practice management tools built in. Manage patient records, clinical charting, consent forms, treatment photos, scheduling, online booking, payments, memberships, packages, inventory, and ePrescribe in the same platform as your communications, CRM, marketing, and AI Employees.
PatientNow offers an established EMR and practice management platform for medspas, plastic surgery, dermatology, and wellness practices. Its capabilities include charting, scheduling, patient records, payments, inventory, memberships, packages, ePrescribe, labs, and insurance billing, with availability depending on the product and plan.
2. Ease of use
Podium’s modern, easy-to-use interface brings your team’s daily workflows together. Front desk staff can manage conversations and appointments, providers can document treatments, and owners can review performance within the same platform.
PatientNow offers extensive clinical and operational tools, with additional capabilities through products such as Recura and RxPhoto. Your team’s experience depends on the products and configuration you use.


3. Patient communications and phones
Podium includes a full VoIP phone system and two-way texting, with calls, texts, emails, webchat, form leads, and social messages brought together in one inbox. Your team can see conversation history and respond to patients within the same AI Operating System as your EMR.
PatientNow offers automated SMS and email communications. Two-way SMS is available as an add-on for PatientNow Essentials and select EnvisionNow packages. Additional offerings include voice services and Recura’s unified inbox for calls, texts, and webchat, with availability depending on your products and package.
4. CRM, lead management, and marketing
Podium’s built-in CRM brings leads from calls, texts, emails, webchat, web forms, and social media messaging into one place. Your team can organize leads into funnels, track their progress, and manage follow-up without connecting a separate CRM.
Avery helps move those leads toward booking by responding, answering questions, and following up automatically.
Email and text marketing are built into the same platform, helping your practice nurture leads, promote services, and bring existing patients back.
PatientNow offers lead capture, automated follow-up, and email and text marketing. Advanced nurturing and campaign capabilities depend on your plan.
For additional CRM and sales workflows, PatientNow offers integrations with HighLevel and Aesthetix CRM.

5. AI capabilities
Podium’s AI Employees work inside of its AI Operating System, connecting them directly with your EMR, CRM, patient communications, marketing, and scheduling.
Avery is your AI front desk agent that responds to inquiries 24/7, answers questions, qualifies leads, follows up, and books appointments directly on your calendar. It also handles rescheduling and cancellations. Through AI Studio, your team can give feedback, test responses, and adjust Avery’s playbooks and policies directly.
Operator is your AI Business Manager. It analyzes your data, finds insights, identifies revenue opportunities, recommends next steps, and can do the work for you. For example, Operator can find overdue patients who could fill appointment openings and prepare personalized outreach.
Podium also includes AI voice charting to help providers document visits.
PatientNow offers AI Scribe for clinical documentation, as well as AI-powered business insights & analytics in their Catalyst plan. AI lead response is available via integration with Recura, which it acquired in 2025.
Recura can respond to inquiries, follow up, book appointments, and reactivate patients through its connection with PatientNow.

6. Reporting and analytics
Podium includes reporting for appointments, sales, revenue, memberships, inventory, and other practice metrics.
Operator provides on-demand insights, custom analysis, and visual reports. You can also schedule reports to be delivered at your preferred cadence.
Operator recommends actions based on your practice’s data and goals and does the work for you. For example, it can recommend a new package, create it in Podium, and reach out to clients who are a good fit. Operator is included with Podium, with monthly usage credits.
PatientNow offers practice dashboards and AI Analytics. Its AI Business Analyst answers questions, generates reports, and recommends next steps.
AI-powered business insights are listed in the Catalyst plan, and AI Analytics is also offered as an optional add-on.
Podium vs. PatientNow at a glance
Podium
PatientNow
Choose Podium if…
You want your EMR, patient communications, marketing, CRM, phones, and AI employees in one AI Operating System.
You want your core workflows and AI built together by Podium, without relying on separate product integrations to connect them.
You want a modern, easy-to-use platform for your team.
You want to coach your AI directly and use Operator to turn practice insights into action.
Choose PatientNow if…
What switching from PatientNow to Podium looks like
Podium’s onboarding team helps your practice move to its AI Operating System, including data migration, account setup, team training, and ongoing support after launch.

1. Migrate your data
Podium helps move supported data from PatientNow so you don't have to rebuild everything from scratch.
2. Set up your practice
Configure your scheduling, clinical workflows, forms, payments, memberships, CRM, communications, phones, and AI employees around how your team operates.
3. Train your team
Your staff receives guided training on the workflows they’ll use every day, including scheduling, charting, patient conversations, AI Studio, Avery, and Operator.
4. Go live
Launch with help from your onboarding team once your account, supported data, and staff are ready.
5. Get ongoing support
After launch, your dedicated Customer Success Manager helps your practice get value from Podium. Support is available seven days a week by phone, text, or chat.
